HubSpot Growth-driven design | Fast Growth

Lean and mean with growth-driven design

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Developing a new website can soon turn into a stressful and time-consuming project. Growth-driven design keeps things manageable and allows you to optimise your site based on the latest data.

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Lean and mean with growth-driven design

Developing a new website can soon turn into a stressful and time-consuming project. Growth-driven design keeps things manageable and allows you to optimise your site based on the latest data.

Maak een afspraak

Go for efficiency in website design

Break out in a cold sweat whenever someone mentions developing a new website? You're not the only one! Months and months of preparation, planning, content audits, card-sort sessions, wireframing and frustrations about the budget and scope. And that's before we mention the heavy impact this has on the availability of your team and the organisation as a whole.

What exactly the impact will be on your business of this time-consuming job will always be guesswork to some extent. On top of that, technology is developing at such a rapid pace that by the time your website is online, it might already be outdated.

Growth-driven design (GDD) allows you to tackle these issues and develop the website you need right now, smartly and quickly. GDD is a strategic and data-driven approach in which you continuously develop your website in small, manageable steps. In other words, your website isn't 'done' once you put it online; instead, you keep monitoring and optimising it all the time.

A smart approach in 3 stages

Strategy / blueprint

During this initial phase, we analyse your current website and statistics, the market, your SEO performance, buyer personas and buyer journey. Together, we set objectives, determine conversions and draw up a wishlist for your new website.

Launchpad

We design and develop a launchpad website: the initial version of your new website to go live. During development of this launchpad, the focus lies on the minimum you need to get your website to function properly in a way that is relevant to your target audience. Maximum impact with minimum effort.

Development and continuous improvement

Your launchpad is online, and now you can start gathering data. We use information from A/B testing, heatmaps, click tracking and traffic analytics to keep tweaking and optimising your website. Conversion paths, design elements, the navigation structure, landing pages and content: you can fine-tune them all with the best possible user experience in mind.

Bright mainly develops websites for businesses with a clear strategy for growth, laid down in a growth plan. To these businesses, a website serves a way to reach out to potential and existing customers. If your business hasn't drawn up a growth plan yet, we can help you do so.

FACTS AND FIGURES

The power of growth-driven design

Research by HubSpot into digital agencies that use the GDD method versus traditional methods has shown that growth-driven design really does pay off. After six months, there was a 16.9% rise in leads and an 11.2% rise in turnover in cases where growth-driven design was used. A launchpad goes live following an average of 60 days, and the investment required is lower than for traditional methods.

Accreditations

Officially HubSpot Accredited

At Bright Digital, quality comes first. We are therefore constantly developing the knowledge in our teams. We regularly have this knowledge tested by HubSpot in the form of HubSpot Certificates and HubSpot Accreditations. An Accreditation is a formal recognition from HubSpot that indicates that an organization or team has proven experience and has carried out successful projects in a certain area. Bright Digital has the following HubSpot Accreditations:

Check our accreditations

“Their process for our website redesign was very structured and clear, which gave me peace of mind. Especially because every mockup design was spot on. Bright really listened to our needs and delivered a great looking website with easy to use modules. The final product looks completely new, yet it exactly fits our brand identity. Thanks!”

Dook de Vries, Nmbrs

Financial services

"The experts' knowledge and expertise have allowed us to get much more out of HubSpot than we previously knew. They've also created beautiful new web pages based on the branding. We appreciate Bright's approach: practical, sharp, attention to detail, and simply fun to work with!"

Anouk Minnes, Great Place To Work

Business services

"We had a great experience working with Vet and now Bright Digital. They assisted us in improving our CRM processes, aligning our sales and marketing objectives, and supporting us through a smooth website migration. Their in-depth knowledge of HubSpot was invaluable in optimizing our workflows, increasing efficiency, and ensuring better information flow and collaboration across departments. From start to finish, their team was professional, responsive, and dedicated to delivering high-quality results. I would highly recommend working with them to any business looking to streamline operations and get the most out of HubSpot!"

Antonia Dobreva, Amflow

E-bikes

"In our search for a HubSpot partner who could also handle the design of our new website, we found Bright. We were immediately impressed with the Bright team, the process went smoothly, and we experienced excellent project management throughout, all of which was pleasant. Above all, we are very happy with the final result (our new website), which marks the start of a future collaboration with Bright."

Sandra Somford, JASA Packaging Solutions

Manufacturing

“Good agency. Very happy with them. Bright did the implementation of HubSpot and guided us well. Short lines, clear explanations and always very helpful. They come up with smart solutions. Because of Bright my knowledge of HubSpot has developed quickly. A lot of knowledge is shared and well documented.”

Christian Gramkow, Drukwerkdeal.nl

E-commerce

“Reliable, fast turnaround speeds and great listeners. We've migrated the Sales & Marketing teams away from a Microsoft platform. Although we're just at version one, it's already a much better experience overall. Bright Digital helped us map our requirements and implement processes, migrated data from our old system, built a coexistence with our finance and ERP environment, and onboarded the team. The process was smooth, fast, and enjoyable. Highly recommended.”

Sander van Dijk, Wajer

yacht building and water sports