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Marketing & sales
Digital marketing

The power of digital marketing

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With a strong online presence, you're always right where your customers are, regardless of location or time. You'll reach your target audience faster and more directly, with measurable results.

Schedule a call
Home
Marketing & sales
Digital marketing

The power of digital marketing

With a strong online presence, you're always right where your customers are, regardless of location or time. You'll reach your target audience faster and more directly, with measurable results.

Schedule a call
2024_Sfeer_Rutger_Nelleke_Robin_Andreea_presentation

Increase your online presence

Digital marketing is a broad term that can encompass many different marketing activities. Depending on your goals and strategy, you choose the channels and resources that will expand your online presence. Our goal is always to maximize the results of your digital marketing channels.

Greater reach
Make it easier to be found
More leads and conversions

One agency
for all
growth services

We combine strategy, content, and technology into a single, full-service approach with HubSpot as the central engine. This way, we ensure smart integrations, scalable processes, and consistent growth.

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Search Engine advertising (SEA)

Set up your HubSpot CRM, marketing automation, and sales flows correctly from the start and ensure everything is technically and commercially correct from day one.

  • Customized CRM design
  • With a clear step-by-step plan
  • Ready for scalable growth
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Search Everywhere Optimization (SEO)

Are your organic search results lagging behind? Then it's time for SEO. We take care of search engine visibility and AI search & overviews.

  • More visibility
  • Quality leads
  • Measurable result
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Social Media advertising

Connect your social ads to first-party data in HubSpot. Target smarter, measure pipeline impact, and scale what works. We take care of strategy, creation, and reporting.

  • Strong brand image
  • Optimal customer experience
  • More online conversions
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Growth Strategy

Armed with digital transformation as a growth strategy, we have everything you need to turn your customers into loyal ambassadors.

  • Reach and fame
  • Brand experience and engagement
  • Activation and conversion
  • Nurturing
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CRM marketing

Transform your customer data into targeted, personalized communications that truly deliver results. We'll help you get more out of your CRM.

  • Better CRM data
  • Smart segmentation
  • Personal campaigns
  • More results
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Content and design

We create content in words and images that is exactly what your customer needs—and therefore resonates with them. Your potential customer is already waiting.

  • Emails and newsletters
  • Blogs, whitepapers and e-books
  • Social media posts
  • Banners and advertisements
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The eight elements of an effective digital marketing strategy

1
Data analysis

Everything starts by laying the foundations. Make sure you gather all relevant information about your leads. Starting, of course, with their email address.

Everything starts by laying the foundations. Make sure you gather all relevant information about your leads. Starting, of course, with their email address.

2
Campaign strategy

How will you be helping your leads find the things they want to know? Will you be using Instagram, email marketing or just a good old phone call?

How will you be helping your leads find the things they want to know? Will you be using Instagram, email marketing or just a good old phone call?

3
Content creation

The things you've got to say to your target audience need to be wrapped up in content that meets their needs. This could take the form of short and sharp blog posts, inspiring whitepapers or elaborate video material.

The things you've got to say to your target audience need to be wrapped up in content that meets their needs. This could take the form of short and sharp blog posts, inspiring whitepapers or elaborate video material.

4
SEA

With targeted search engine advertising, you can make sure you're in the exact same place where your target audience is hanging out.

With targeted search engine advertising, you can make sure you're in the exact same place where your target audience is hanging out.

5
SEO

An even better solution is making sure that everything you produce matches the search intent of your target audience down to a T. With search engine optimisation, you can make sure that you're using exactly the same terms your leads are reaching for. That way, you're guaranteed to find one another.

An even better solution is making sure that everything you produce matches the search intent of your target audience down to a T. With search engine optimisation, you can make sure that you're using exactly the same terms your leads are reaching for. That way, you're guaranteed to find one another.

6
Social media marketing

Drive your content via the channels your target audience is using. Avoid forced humour or pushy behaviour; instead, simply be there to help.

Drive your content via the channels your target audience is using. Avoid forced humour or pushy behaviour; instead, simply be there to help.

7
Lead nurturing & automation

Nurture your leads into satisfied customers by delivering the exact piece of content they need to their inbox, at the time they need it. Build workflows so that the entire process is automated.

Nurture your leads into satisfied customers by delivering the exact piece of content they need to their inbox, at the time they need it. Build workflows so that the entire process is automated.

8
Optimisation

Using dashboards, keep an eye on what's going well and where there's room for improvement. Implement improvements based on the data you're getting back.

Using dashboards, keep an eye on what's going well and where there's room for improvement. Implement improvements based on the data you're getting back.

HubSpot elite partner
HubSpot Elite partner

Bright as a full-service HubSpot partner

Bright Digital is one of the largest global HubSpot Elite Partners and the go-to tech consultancy for companies serious about digital transformation. As a full-service partner, we help organizations operate smarter, grow faster, and become future-proof, all with HubSpot as a powerful foundation.

Our more than 150 consultants and specialists combine strategic insight with deep technological expertise. We advise on how technology can be effectively deployed to achieve business goals and ensure that innovations are truly implemented within the organization: from vision to adoption.

 

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“Their process for our website redesign was very structured and clear, which gave me peace of mind. Especially because every mockup design was spot on. Bright really listened to our needs and delivered a great looking website with easy to use modules. The final product looks completely new, yet it exactly fits our brand identity. Thanks!”
Dook de Vries, Nmbrs
Financial services
"The experts' knowledge and expertise have allowed us to get much more out of HubSpot than we previously knew. They've also created beautiful new web pages based on the branding. We appreciate Bright's approach: practical, sharp, attention to detail, and simply fun to work with!"
Anouk Minnes, Great Place To Work
Business services
"We had a great experience working with Vet and now Bright Digital. They assisted us in improving our CRM processes, aligning our sales and marketing objectives, and supporting us through a smooth website migration. Their in-depth knowledge of HubSpot was invaluable in optimizing our workflows, increasing efficiency, and ensuring better information flow and collaboration across departments. From start to finish, their team was professional, responsive, and dedicated to delivering high-quality results. I would highly recommend working with them to any business looking to streamline operations and get the most out of HubSpot!"
Antonia Dobreva, Amflow
E-bikes
"In our search for a HubSpot partner who could also handle the design of our new website, we found Bright. We were immediately impressed with the Bright team, the process went smoothly, and we experienced excellent project management throughout, all of which was pleasant. Above all, we are very happy with the final result (our new website), which marks the start of a future collaboration with Bright."
Sandra Somford, JASA Packaging Solutions
Manufacturing
“Good agency. Very happy with them. Bright did the implementation of HubSpot and guided us well. Short lines, clear explanations and always very helpful. They come up with smart solutions. Because of Bright my knowledge of HubSpot has developed quickly. A lot of knowledge is shared and well documented.”
Christian Gramkow, Drukwerkdeal.nl
E-commerce
“Reliable, fast turnaround speeds and great listeners. We've migrated the Sales & Marketing teams away from a Microsoft platform. Although we're just at version one, it's already a much better experience overall. Bright Digital helped us map our requirements and implement processes, migrated data from our old system, built a coexistence with our finance and ERP environment, and onboarded the team. The process was smooth, fast, and enjoyable. Highly recommended.”
Sander van Dijk, Wajer
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What our customers say about us

Cases

Our HubSpot CRM custom case studies

With over 150 professionals in HubSpot & CRM development, web design & development, and digital marketing, we go all-in to optimize your commercial processes.

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Accreditations

Officially HubSpot Accredited

At Bright Digital, quality comes first. We are therefore constantly developing the knowledge in our teams. We regularly have this knowledge tested by HubSpot in the form of HubSpot Certificates and HubSpot Accreditations. An Accreditation is a formal recognition from HubSpot that indicates that an organization or team has proven experience and has carried out successful projects in a certain area. Bright Digital has the following HubSpot Accreditations:

Check our accreditations
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